From the very beginning we decided that just like many aspiring eco-tech-entrepreneurs out there, making money was really important to us.
We wanted success, we wanted fame, we wanted fortune. We wanted to go big or go home. We just wanted to make one small tweak to the usual formula.
We thought that we probably wouldn’t need to sit on 99% of the money we eventually made while those needing it more than us always seemed to go without.
How about instead, if we actually gave away a significant proportion of our profit while letting the people that actually matter (everyone else) decide where it went?
Was that even a thing? Did people do this? Was it allowed? What about if we wanted to spend it all on rockets to Mars one day?
Luckily, like most normal people, we figured that we’d probably only need to create 1 or 2 of our own space programs further down the road. Until then, what really mattered most was clean air and water, biodiversity and the fair treatment of workers – you know, the simple things.
The good news for us was that there are a lot of people out there working towards fixing, protecting, and mitigating exactly these kinds of issues to make things better, they just need one thing to get the job done – more resources.