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Microbeads are tiny, round plastic particles less than 5mm in diameter that don’t degrade or otherwise dissolve in water.

our cause against Microbeads highlights the urgent environmental issue posed by these tiny plastic particles prevalent in so many personal care products.

Easily bypassing water filtration systems, microbeads are a significant contributor to water pollution, threatening marine ecosystems and biodiversity.

In helping you choose better options that are free from microbeads,  we’re forwarding our goal to advocate for the elimination of microbeads, promoting products that are safe for both consumers and the environment alike.

Join us in choosing better, microbead-free options, taking a stand for our planet’s waterways and the incredible life they harbor.


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