Pollinators are birds, bats, bees, butterflies, beetles, and other small mammals that move pollen from flower to flower. Being pollinator friendly means recognizing the vital role that pollinators play in our ecosystems and promoting practices that are beneficial to their wellbeing.
Because really… where would we be without them?
It’s not even worth thinking about. And without bees and other pollinators, we wouldn’t have to think about it, because we probably wouldn’t be here in the first place.
Our pollinator friendly products must be organic and cannot contain any ingredients derived from bees (read: wax, propolis, honey etc.). The organic certification helps to protect pollinators at large, who are (again) totally essential to food production. NBD.
But we have other means of measuring our human impact on pollinators including ecosystem degradation, which can affect pollinators’ ability to find food and shelter, and nitrogen use, which is responsible for eutrophication and acidification.